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The Latest

October 20, 2017

No matter how transparently automated the delivery, most of us still respond positively to personalized messaging. This is why many marketing appeals insert the recipient's name (and other surface demographic information like city or state) into cheap, obviously mass p...

October 4, 2017

Spoiler Alert: If you want to experience "The Suit Joke" in its unadulterated glory, scroll down and read it now. Our introductory "Fitting Point" discusses the joke's elements freely… 


Like all timeless humor, the "The Suit Joke" is effective because it...

September 25, 2017

Dating from a commemorative button produced in 1789 to celebrate the election of George Washington, promotional products are one of the world's oldest forms of advertising. Judging by their use today – American businesses spend about $20 billion a year on giveaways bea...

September 14, 2017

Once considered a marketing channel that was dying in all but the most backward markets, the use of personalized plastic cards as sales tools has actually rebounded in the past several years. In fact, in a recent survey over 60% of U.S. households said that loyalt...

September 13, 2017

1•2•1 MSG was treated to an excellent lunchtime barbecue by longtime vendor Priority Envelope on Thursday, September 7th. Cooked and served by Priority owner, Paul Siegle and his crew, the food was every bit as good as the envelope service we've received over the years...

September 7, 2017

In 17 years of helping turn catchy and creative direct mail ideas into reality, we've dealt with some real stand outs. For 1•2•1 MSG, this has sometimes meant reconfiguring production lines or inventing new processes or even adding extra employees. It's not always easy...

May 22, 2017

1•2•1 MSG is pleased to welcome Brad Bleymeyer as our new Account Services Manager. Brad's career includes long and varied experience with the print, direct mail and fulfillment industries. He will direct our Customer Service team as it faces the challenges of our ever...